Data Storage Today

CIO Today Network Sites:   Top Tech News  |   CIO Today   |   Mobile Tech Today   |   Data Storage Today
News & Information for Data Storage Professionals
Welcome to the new I.T.
One that streamlines service delivery
Learn how with new I.T. from BMC

Discover it here: www.bmc.com
Wednesday, April 23rd 
The future of tape is here.
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Trending Topics:   Security Heartbleed Big Data Cloud Computing Windows XP Data Centers OS X Mavericks
Home
Data Centers
Storage Solutions
Storage Networks
Data Storage Issues
Data Security
DST Press Releases
 
Free Newsletters
Top CIO News
 
Mobile Tech Today
 

Storage Networks

HP's Newest Puzzle Piece: The Cloud

HP
April 11, 2012 11:08AM

Bookmark and Share
The cloud segment is especially crucial for HP, which is rolling out its Converged Cloud. HP has been hurt by the declines in the overall PC and printing arenas -- two of HP's core competency segments, said analyst Laura DiDio. As she sees it, HP's decision to launch the new HP Converged Cloud service can offset some of those declines.

Barium Ferrite Is The Future Of Tape: Barium Ferrite (BaFe) offers greater capacity, superior performance, and longer archival life compared to legacy metal particle (MP) tape. Click here to learn more.

Amazon may not have seen this one coming. With Google getting so much attention for cloud services, Hewlett-Packard's new cloud play seemingly came out of proverbial left field.

HP announced its Converged Cloud on Tuesday, taking a hybrid delivery approach with a portfolio based on a common architecture spanning traditional IT, private, managed and public clouds. The company is targeting the enterprise in its move to extend the power of the cloud.

HP focused on three pillars with its Converged Cloud: choice, confidence and consistency. Choice comes through an open, standards-based approach supporting multiple hypervisors, operating systems and development environments. HP is offering its management and security offering to drive confidence, and consistency comes through a single, common architecture.

Running Unapproved Cloud Solutions

HP commissioned research that reveals organizations are undergoing major shifts in how services are delivered. HP's studies also highlight how cloud offerings are increasingly being sourced without IT department approvals.

Specifically, the survey indicated that nearly half of enterprises had departments running non-IT-sanctioned cloud solutions. A full 18 percent indicated they were unsure. With the projected use of private and public cloud models doubling by 2020, HP said successful organizations will need to find a way to embrace these solutions without adding more complexity and risk to their environments.

With all this in mind, HP is rolling out new Converged Cloud offerings. The first in the portfolio is HP Public Infrastructure as a Service. This will debut as a public beta on May 10. The solution offers on-demand compute instances or virtual machines, scalable online storage capacity and accelerated delivery of cached content to end users. HP will also roll out a relational database for MySQL and a block storage service that supports movement of data from one compute instance to another on May 10.

A Crucial Segment for HP

We caught up with Laura DiDio, principal analyst at Information Technology Intelligence Consulting, to get her take on HP entering a market that Amazon has pushed so hard to dominate. As she sees it, HP's decision to launch the new HP Converged Cloud service comes as no surprise and makes perfect sense.

"For the past two years, HP along with many major vendors like Amazon, Google, IBM, Microsoft, Oracle et al, have been extremely vocal and active in showcasing and marketing their cloud service products, services and strategies," DiDio said. "None of the large vendors can afford to ignore the burgeoning cloud computing market segment."

DiDio said the cloud segment is especially crucial for HP, which has been hurt from the declines in the overall PC and printing arenas -- two of HP's core competency segments. Her advice to HP: Aggressively pursue new market segments to offset the contraction in commodity hardware, and cloud computing is a natural progression for HP.

"HP's existing services organization is well developed and well respected worldwide. Based on HP's history of success in the services segment, it should be able to effectively challenge entrenched cloud services providers like Amazon and Google by upselling within its existing customer base and using its respected brand to pursue greenfield opportunities," DiDio said. "Large hosted public clouds are a fast-growing market. There's plenty of room for HP, but it must be able to challenge Amazon on price as well as performance to win new business."

Tell Us What You Think
Comment:

Name:



 Storage Networks
1. Officials Reveal Microsoft Data Center
2. AWS Launches Cost Explorer Utility
3. Green Data Centers Get Kudos
4. Broadcom Upgrades Its SDN Hardware
5. SanDisk Boosts CloudSpeed SSD Line




 Most Popular Articles
1. Intel Bets on Cloudera for Big Data Analytics
2. SAP HANA Data Warehouse App Gets Faster Analytics
3. Fast Seagate 6 TB Drive Offered for Enterprise Data Centers
4. California DMV Investigates Possible Security Breach
5. Resetting All Passwords Now May Be Worst Heartbleed Fix

Have an informed opinion on this story?
Send a Letter to the Editor.
We want to know what you think.
Send us your Feedback.

 Related Topics  Latest News & Special Reports

  Lessons from Verizon's Threat Report
  Officials Reveal Microsoft Data Center
  Verizon Report Exposes Cyberthreats
  Samsung Data Center Catches Fire
  Heartbleed Exploit Could Cost Millions

 Technology Marketplace
Business Intelligence
Get real-time, cloud-based information services with Neustar.
 
Cloud Computing
Next Generation Data Center Is Here! Vblock™ Systems from VCE
 
Contact Centers
HP delivers the future of the contact center with HP Qfiniti 10.
 
Data Storage
Next Generation Data Center Is Here! Vblock™ Systems from VCE
Barium Ferrite (BaFe) is the future of tape.
2.5" Enterprise-class SATA & SAS SSDs for server & storage applications
 
Enterprise Hardware
Barium Ferrite (BaFe) is the future of tape.
2.5" Enterprise-class SATA & SAS SSDs for server & storage applications
 
Hardware
Protect your network with APC Smart-UPS battery backup
 
Network Security
Protect your network with APC Smart-UPS battery backup
 

Network Security Spotlight
What Verizon's Data Breach Report Can Teach Enterprises
It’s probably not a jaw-dropper, but cyberespionage is officially on the rise. And the use of stolen or misused credentials is still the leading way the bad guys gain access to corporate information.
 
Top Cyberthreats Exposed by Verizon Report
Beyond Heartbleed, there are cyberthreats vying to take down enterprise networks, corrupt smartphones, and wreak havoc on businesses. Verizon is exposing these threats in a new report.
 
Where Do Web Sites Stand, Post-Heartbleed?
A security firm says the vast majority of Web sites have patched themselves to protect against the Heartbleed bug, but now there are questions raised on the reliability of open-source programs.
 
Navigation
Data Storage Today
Home/Top News | Data Centers | Storage Solutions | Storage Networks | Data Storage Issues | Data Security | DST Press Releases
Also visit these Enterprise Technology Sites
Top Tech News | CIO Today | Mobile Tech Today | Data Storage Today

Services:
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About CIO Today Network | How To Contact Us | Article Reprints | Services for PR Pros (In partnership with NewsFactor) | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 Data Storage Today. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.